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We delivered the Digital Loyalty Registration Capability (DLRC) for DeCA's Reward Card Program, so patrons can join and use the program without a physical card.
Jobs-to-be-Done
"When a patron wants to join the Reward Card Program, let them register digitally and use it at the point of sale without a physical card."
This is the core job Defense Commissary Agency (DeCA) Digital Loyalty Registration hired Tebeau Group to get done — the real outcome they needed, not just the deliverable they asked for.
Solution designs from the program: how patrons, store systems and program staff connect through one loyalty platform.
These are design screens and solution diagrams from the program, not screenshots of the live DeCA system. Names and figures in them are sample placeholders.



The Defense Commissary Agency (Department of Defense) set out to modernize its Reward Card Program so patrons can join and use it without a physical card, including through the CLICK2GO White Label App barcode, to increase participation. Tebeau Group delivered the Digital Loyalty Registration Capability (DLRC): a simplified digital registration integrated with DeCA's Enterprise Business Solution (EBS) Emerald software, Fastlane SelfServ and the CLICK2GO / Freshop platform, working with NCR Voyix APIs. Each registration creates a unique 10-digit ID. Scope includes support, maintenance and administration.
Every Tebeau Group engagement runs through BMAD — our proprietary Breakthrough Methodology of Agile AI-Assisted Development. Here's how we applied it to Defense Commissary Agency (DeCA) Digital Loyalty Registration.
01 — Diagnose
No scope, no architecture, no code until the actual problem is written down. Agents accelerate the research; the diagnosis is a human decision.
02 — Specify
The diagnosis becomes a spec precise enough for an agent to build against — explicit interfaces, constraints, and a definition of done that can be verified rather than eyeballed.
03 — Architect
System boundaries, data flow, and contracts are designed up front. Agentic development multiplies whatever structure it's given, so the structure comes first — sound architecture is what makes the speed safe.
04 — Orchestrate
AI agents implement in small agile increments against the architecture, each one tested and reviewed by a human before it lands. Continuous verification, not a big-bang launch.
Comprehensive solutions delivered across strategy, design, development, and marketing.
Patrons can present a scannable barcode in the eCommerce smartphone app, or an existing 10-digit alternate ID, at the point of sale. A loyalty ID is assigned automatically at registration, and reward card IDs are converted to UPC-A barcode format. A 10-digit alternate ID is mandatory for existing DLRC support, and patrons can opt in or out of email marketing during registration.
Integration with NCR Voyix APIs, DeCA's Enterprise Business Solution (EBS) Emerald software, Fastlane SelfServ and the CLICK2GO / Freshop platform. Patrons can update their alternate IDs through CLICK2GO / Freshop.
Milestone management from kickoff through progressive deployment across test environments, with weekly sustainment reports. Scope includes support, maintenance and administration.
A structured approach ensuring quality delivery and measurable results at every phase.
Stakeholder interviews, competitive analysis, and strategic roadmap development.
Visual identity creation, brand guidelines, and design system development.
Full-stack build, quality assurance, and performance optimization.
Deployment, campaign launch, and ongoing performance monitoring.
Let's discuss how we can help you achieve similar results.
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